South Asian man with glasses and black hair.

Pavan Mamidi


Director, Centre for Social and Behavior Change, Ashoka University; Globalization, Lawyers and Emerging Economies Fellow, HLS Center on the Legal Profession (2011-2013)

Pavan is an empirically informed senior advisor in the policy space, and a dedicated teacher, who believes in democratizing education, and demystifying complex ideas, and communicating them effectively to management and policy students. Substantively, he pursues two streams of professional work and scholarship – law/policy, and applied behavior science.

He currently serves as the Director of the Centre for Social and Behaviour Change at Ashoka University, and also works closely with Niti Aayog. He has led the initiative to set up India’s first Nudge Unit, the Behavioral Insights Unit of India, which is an embedded team out of Niti. He has also helped set up a Behavioral Insights Units for the states of Uttar Pradesh, and Bihar. His main work focuses on development related issues in education, health, nutrition, and gender.

Additionally, Pavan loves Euclidean Geometry, and Physics, and also takes immense pride in cooking rural Telangana food, and believes that the green chilly is good for the soul, and builds character!

He has a Doctor of Philosophy (Ph.D.) from the University of Oxford, a Masters (LL.M.) from Harvard Law School, and a highly subsidized and an inexpensive Bachelor’s in Mathematics from the finest public institution in the world – Osmania University!